Thursday, July 31, 2008

Singapore - Planner Digital Executive

Digital Executive/Planner Key Roles

• Search Engine Marketing activities including planning, uploading campaigns, optimisation, and reporting

• Media planning, buying and execution

• Trafficking and reporting of media campaigns

• Support in the development of media strategies and proposals

• Responsible for UM reputation and credibility in the client organization

General Experience/Qualications

• Educated to diploma/degree level.

• Strong mathematic and analytical skills.

• Knowledge of Microsoft Office software essential. Advanced knowledge of Excel would be advantageous.

• Time management and organizational skills, as well as strong attention to detail and able to work both autonomously and as part of a team, and possess the ability to multitask and handle multiple projects simultaneously.

• Some knowledge of web technologies would be desirable although not essential.

• Fresh graduates are welcome to apply.

For experience candidates

• 1-2 years experience of running search campaign in Google, Yahoo and MSN is essential, as is experience of SEO projects. An understanding of SEO best practices is also desirable.

• Experience in analyzing complex data, market research and formulating actionable plans.

• Experience of using ad serving technologies such as DFA, Eyeblaster Atlas is desirable.

The successful candidate will also be involved in planning and executing display, affiliate and email campaigns and appropriate training will be given where necessary.